England’s largest vineyard, Denbies Wine Estate in Dorking was the venue for a Surrey Hills Enterprises networking event last week. The focus of the evening was on CowParade Surrey, the world’s largest public art event which comes to Surrey this year and will see hundreds of brightly decorated fibreglass cows placed in popular landmarks across the county.
Attendees were introduced to this exciting initiative which is calling out to individuals, companies, schools and other organisations to sponsor a life-sized cow and either decorate it themselves or bring in an artist to do it. The cows will then be displayed around the county before being herded to the inaugural Surrey Hills Food, Drink and Music Festival on September 3 where they will be auctioned off. Those judged the pick of the herd will go to auction at a gala ceremony in London later in the year.
Proceeds will be shared equally between the Surrey Hills Trust Fund, a charity established to conserve and protect the Surrey Hills Area of Outstanding Natural Beauty which supports local community projects and enterprise schemes, and the individual charities selected by the cow sponsors.
Sean Kelly, Vines Group’s Managing Director, said: “BMW has a long association with the arts world though the BMW Art Cars and we feel the Surrey Hills CowParade is a brilliant arts initiative to promote enterprise in the county. We are therefore delighted to become a sponsor. As well as branding a BMW X5 to promote the CowParade, we will also have our own dedicated cow and we hope to encourage other businesses across Surrey to support this wonderful event which will hopefully raise lots of money for good causes.”
The evening was also an opportunity to find out more about Surrey Hills Enterprises organisers of CowParade Surrey as well as other major Surrey events including; the Surrey Hills Sculpture Garden, Surrey Hills Wood Fair, Wood Fuel Conference and more.. Surrey Hills Enterprises is a Community Interest Company (CIC) which brings together independent companies and artisans based within the Surrey Hills Area of Outstanding Natural Beauty (AONB) via a membership scheme. All members benefit from increased awareness of their business through an on-line business directory, use of the Surrey Hills trademark, a high level events and networking programme, PR and Social Media. All profits made by Surrey Hills Enterprises are put back into the Surrey Hills through a series of projects which enhance, protect and preserve the landscape; promote rural economy; educate visitors, residents and businesses and promote partnership.
Simon Whalley, Chairman of Surrey Hills Enterprises comments; “The Surrey Hills Area of Outstanding Natural Beauty is home to many unique and entrepreneurial businesses. Surrey Hills Enterprises helps to bring them together under the Surrey Hills name and raise awareness of the fantastic variety we have here. We want to raise the profile of the Surrey Hills not only locally but nationally as we are proud of what we are achieving”.